“Wow” factors, to me, are the enhancements added to each basket or gift package.

For example, a mug, beverage, and biscotti appear more dazzling when ting ting, sparklers, large bows, and other extravagant adornments are included.

Best of luck with the quote.

The shoe I use depends on the type of marketing appropriate for each business.

Baby or toddler shoe – introducing yourself or your client to a new business.

Workboot – for marketing to or use by construction firms, contractors, and architects.

Decorative shoe (the photo you see) – you or your clients send this type to interior designers, organizing firms, and woman-owned businesses.

You can always “go shoeless” by choosing a traditional box container or something in the Lucite family to get a client’s attention or help your client get attention.

So glad you asked this, Charlene. Follow-up questions are always welcomed!

You make an outstanding point in your question.

What I do to keep a single shoe from going to a landfill, at least in the short term, is place a note in the bottom of the inside shoe that says, “Need a refill? Email (company name) at (Email address)” or something similar.

For me, it works to keep the customer connection open for additional sales opportunities.

I’m so glad you commented.

At least a pair of shoes has the chance at another life after a trip to Goodwill. A single shoe just goes to the landfill.