How to Price Your Gift Baskets

by Shirley George Frazier on April 15, 2009

turn your web site into a sales magnetMethods to learn gift basket pricing are one of the most-frequent questions I’m asked by designers worldwide.

It’s important to make as much money as possible with every sale, and to do that it’s critical to price not only for profit but also for customer satisfaction.

I’ve shared with you in the past the story about a former designer who asked if $18 in wholesale products was acceptable in a $25 retail basket. It’s not easy to make a living in this industry with a slim $7 profit.

There are better formulas that veteran designers live by every day to earn higher revenues, four of which are shown in How to Price Your Gift Baskets.

How do you ensure that you’re making a living and not just getting by?

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