In Gift Baskets, Persistence is Better than Perfection

April 20, 2009 · Filed Under Wrapping Materials

a duster magically removes dust from cellophane and shrink wrap I admit not following one of the suggestions I share with you in How to Start a Home-Based Gift Basket Business.

I’ve just recorded audio CDs for each chapter in case you need reminders about specific topics (choosing inventory, corporate sales, business plans, etc.), and this is how I realized what I haven’t done.

Some of my gift basket designs stay intact after showing them at adult school classes and trade show seminars. But to keep them looking good, it’s important to place a lightweight cover atop them so that dust does not settle onto the cellophane or shrink wrap.

I just noticed that I didn’t cover the baskets. So what do I see on the wrapping? You guessed it - dust. Shame on me.

Thankfully, I do have a lambswool duster to remove the grime, another suggestion I provide in the book. Now that the designs are looking good, you can bet that the covering is back in place on the completed baskets.

I’m far from perfect and never want to give you the impression that I do everything right.

In classes, products magically jump off the display table onto the floor, and some of those things shatter into pieces. I’m also good at making big holes in shrink wrap so that I have to start the wrapping process over again.

These examples prove that getting better at what you do takes practice and patience. Be sure to give yourself healthy doses of both as you continue to grow and profit with gift baskets.

What has happened to you while in this industry that makes you look back and ask yourself, “How did that happen?”

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