When you first enter the gift basket industry, you have ideas as to which types of baskets you’ll make.
The most-popular themes continue to be birthday, thank you, congratulations, get well, and good luck, and these designs may be first on your list to market your business as broadly as possible.
Suddenly, customers begin asking you to create gift baskets for themes outside of the ones that started your enterprise.
According to my records, my clients requested themes for:
It wasn’t easy coming out of my five-theme comfort zone and start buying new products, but I moved forward because that was the only way to grow and prosper.
You’ve either experienced this situation or will soon face it. As you come out of your comfort zone, remember to thank your customers for expanding your business.
You won’t say it to them in that manner (although you will thank them for the order), but this vote of confidence guarantees that you’ll get new orders and referrals because of your terrific design work and great service.
Some products for new designs that you may not consider as your business expands are listed on this page at GiftBasketVideo.com.
Which gift basket theme was the one that moved you out of your comfort zone?
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