Did a past shrink wrapping experience convince you to only choose cellophane or basket bags to enclose gift baskets?
This is the conclusion I’ve heard from several designers, and it’s a shame.
If this same sentiment was said about anchoring products, which is another difficulty when making designs the first time, there’d be a lot less designers in the world. Perhaps that’s good news if you’re facing stiff competition.
Still, when making and selling gift baskets is your passion, there’s no giving up. The art of shrink wrapping can be mastered if you overcome the following three most-encountered problems.
1. You expect flawless application on your first try. Who do you think got it right the first time? I certainly didn’t, and neither did other long-time veterans. It will take several attempts to master smoothing the film and applying heat evenly so that holes don’t develop.
2. A hair dryer is chosen to heat the film rather than a heat gun. The video I made a few months ago, which you can see here, shows how a hair dryer was unable to shrink the wrap while a heat gun instantly worked. Heat guns cost very little, and they save you lots of time.
3. You buy pre-cut bags from a retail store and fail to read the instructions. Individually-packaged bags found at craft stores are double in size. There’s a fold on one side, and the instructions tell you to un-double the film before applying it around the gift. If you didn’t, that’s why the shrink wrap looked so messy when you finished.
Don’t hate shrink wrap. Take your time, and master the technique.
Learn more about cellophane, shrink wrap, and basket bags on this page.
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{ 2 comments… read them below or add one }
I honestly was almost giving up on shrink wrapping. It’s a relief to know that other people have had those days when the wrap didn’t look flawless.I will definitely keep practicing.
Hi Omu,
I can definitely understand your frustration, but I can guarantee that in time, you will master shrink wrap application.
I’m glad that you will continue working with the film until it works to your benefit.