Gift Basket Orders – What’s Your Holiday Deadline Date?

by Shirley George Frazier on December 8, 2009

gift baskets are a popular holiday choiceWhat date have you set as a cutoff for holiday orders, or do you plan to work on gift basket designs until the early morning hours of December 25?

There was a time when designers allowed their clients to call the shots during the Christmas holiday, but savvy professionals have changed. Like participants in other industries, we:

  • Post holiday order deadlines on Web sites.
  • Announce last calls for orders as part of voice mail messages.
  • Send printed reminders by mail and Email.
  • One year, a new prospect called me and ordered three gift baskets to be delivered on Christmas day. I explained to her that all orders had to be confirmed and delivered by December 20. The client began berating me about not providing good customer service and announced that she would never call again.

    She didn’t realize that not becoming my customer was one of the best gifts I received that year.

    What are your hours of operation this holiday season?

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