After buying gift basket products, you may find that some of the items you thought would be big sellers won’t be very popular.
Customers will reject them in favor of other preferences they’ve become accustomed to over time.
This happened to me in the early years as I learned about clients’ tastes.
I began giving away some of the items as marketing tools.
A video on the Solo Business Marketing site entitled Small Promotions, Big Impact shows a product that was purchased as a container, but I later used it in my marketing campaigns. Scroll down the page to find the video.
Not all of your inventory will sell briskly, so be ready to squeeze juice from products that may have become lemons.
Share here how you were able to salvage your inventory investment.
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