Housewarming Baskets Get Healthy
New home and condominium owners love receiving gift baskets with ready-to-eat snacks, but they’re also glad to receive products that help them keep a clean, environmentally-healthy home.
Gone are the days when supermarkets were the only place to buy household cleaning products. Not everyone wants a sanitizer with a pine scent.
All-natural cleaners are a huge trend for today’s homeowner. That’s why many manufacturers exhibit home cleaning items at trade shows.
If manufacturers have their way, homeowners who wash dishes by hand will throw the typical plastic bottle dishwashing liquid out in favor of cut-glass bottle designs filled with all-natural lemon or lavender colored dishwashing liquids with corresponding fragrances. These products are usually housed in six ounce containers that resemble gourmet vinegar packaging.
This type of product makes an attractive and affordable gift for your corporate customers, including insurance agents, relocation specialists, real estate companies, the recipient’s in-laws, friends, and other relatives looking for something new to welcome the homeowners.
There are more ideas for the not-so-typical housewarming gift basket, and many of the items are found at the OrganicWholesaleSupplies.com site. What’s in your new home baskets?
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Who Will Receive Your Retreat Gift Baskets?
June signals the end of the elementary and high school education seasons, but not all teachers are on hiatus until September.
Many sign up for retreats at resorts, hotels and conference centers. They upgrade their own education while catching up on rest and relaxation.
Find out what your local teachers will be doing before the last bell sounds. If you have children in school, it will be easy to get the details.
Ask your child’s teacher about educational activities that some of them will attend. Also, speak with the school secretary and principal. There’s bound to be a retreat where gift baskets can be used as a welcome gift.
Whether creating a basket of soaps and lotions or healthy snacks and the latest fitness or diet magazines, the facility where teachers will stay may find your baskets beneficial to the educators and to their bottom line.
Those same teachers will be planning an event for next year, and that same facility will want the scales tipped in their favor as the place for the 2010 retreat.
My retreat baskets include easy to open-and-eat snacks and grooming implements for feet and hands, many of which can be found at GiftBasketWholesaleSupplies.com. What’s in yours?
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Men and Gift Baskets - A Great Combination
Men love giving and receiving gift baskets. Many of them exit a major wholesale club in my area with gleeful faces as they walk to their cars with a basket in hand or within a cart.
When I see this, I walk over to the man, introduce myself, and ask why he’s decided to buy a basket from this particular place. The three top answers are:
1. Impulse
2. Convenience
3. Seasonal (beach design, Easter, etc.).
The first response cannot be overcome. When someone who’s looking for motor oil decides that he’ll also buy a gift basket, the sale was never yours in the first place.
But you can conquer numbers 2 and 3. Father’s Day is seasonal, so start now with these ideas.
1. Create a men’s themed page on your Web site.
2. Tell your customers, face to face and in print, about your men’s designs.
3. Select one theme to show at presentations that is specifically attractive to men in terms of container and color.
You’ll find more profit-raising ideas by clicking here to learn all about designing for men.
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“How Do You Market Your Gift Baskets?”
In 1989, while sitting down for lunch during a break at the Washington Gift Show, two women who sat with me at a table asked me this exact question.
I talk about this moment in time in The Gift Basket Design Book.
Their question made me think long and hard about how I was going to move my product from the workspace to customers’ hands. How would I accomplish this?
My response was based on the promotional opportunities available in ‘89, and the Internet was not yet on the radar. From the response, I wrote a rough draft of my marketing plan on the train back home that evening.
The plan helped me determine how to get my gift baskets into the hands of entertainers, politicians, and to a wide audience who watched my guest appearances on The Food Network.
This is why I offer marketing plan help, which is explained on this page. If you don’t have a roadmap to success, it’s pretty tough to get there, and chances are in your favor that you won’t reach your destination.
Your plan is more than just words on paper. It’s a blueprint to take you from thought to action and accomplishment. A review of your plan by me will prove that.
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Gift Basket Books
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Welcome, from Shirley George Frazier
