Why Gift Basket Insurance Protects More Than Business
As a gift basket designer, your main focus is finding products, making deliveries, and earning revenue.
Business is moving along and hopefully increasing each day, but there’s also a chance that an unforeseen situation may come your way. Here are three examples.
Liabilities happen against many businesses, and because your business is food based, there’s a good chance that such a situation will occur. It’s your responsibility to make sure you are protected against these circumstances.
Insurance isn’t a glamorous topic, but it is a service that provides peace of mind while you continue to create beautiful gifts and baskets.
Many insurance carriers call gift basket coverage “crafter’s insurance,” but don’t let that arts-and-crafts name fool you. Such insurance provides you with a minimum $1 million in liability protection and other built-in coverages that let you rest comfortably at night.
Review this business insurance information page to consider your options. You want the media to talk about your gorgeous designs, not a customer seeking damages because of a tainted product.
Why Insurance is a Necessary Investment
When I began my business in 1990, there was no information available anywhere on how to store gift basket products.
So, where would an aspiring designer put all of her inventory? The logical choice for me was in my home attic, as it’s big and easy to access.
The basement was also an option, and if I were in an apartment, I’d also consider turning one of the rooms into my workspace/storage facility.
If you are home based and store inventory within your premises, it’s wise to make sure that all of the contents are insured against theft, fire, or flood. Theft may not occur at home, but the latter two are possible.
Monday’s activities around my home brought the potential for fire too close for comfort. I talked about this on another blog Wednesday and decided to bring this situation here for your benefit.
A fire occurred in the house next to me. It was a tense time as the block was completely shut down to passersby while an army of firemen ended the ordeal.
My home was completely spared of damage, including trapped smoke in the halls and rooms. I cannot tell you how thankful I am that all worked out for me.
When the attic area acted as my storage facility, I estimated the inventory’s worth each year and adjusted my business insurance to cover the contents.
What about you? Is your valuable inventory covered by an insurance policy, or do you hope that what happened to me on Monday won’t occur in your area?
As you bring new baskets, foods, gifts, and supplies into your workspace for holiday orders, be sure to protect the contents against problems that may happen in your facility and situations that you have no control over on other people’s property.
You’ll learn more about your insurance options on this page.
What’s been your business experience with fire, theft, and flood?
Do You Add Expiration Dates on Your Gift Baskets?
One of my good friends is a regular gift basket receiver because of the support she provides to people in her industry.
This lady recently Emailed me to ask:
“I’ve had a beautiful gift basket on my mantle for three years. Is it okay to open it now and eat the contents?”
My immediate reply was, “You can open the gift basket and begin enjoying the non-edible products, but don’t you dare eat any of the snacks.”
She Emailed me back saying that she can understand why eating any of the items now would be hazardous to her health.
She also said that she was surprised to see no labeling from the gift basket designer related to the general expiration date.
You may think that gift basket recipients, especially the ones that are adults, automatically know that anything in a gift basket not eaten within a certain period of time is no longer consumable, but they don’t know.
Long ago, I created a label placed in an area of the basket that immediately alerted receivers about the perishable items.
Last week, I talked about business insurance, and this is one of the reasons why insurance is critical to your longevity. People might eat something they’ve saved for a very long time.
What type of labeling do you add to your gift baskets to alert customers and recipients about product expiration?
“Do I Really Need Insurance for My Gift Basket Business?”
Why is insurance one of the most-baffling parts of your business? It’s likely due to one of these reasons.
1. I don’t know where to get insurance.
2. I don’t know how much insurance to get.
3. Do I really need insurance if I’m buying pre-packaged foods?
I’m sure insurance companies would be very pleased if, when you registered your business with the proper officials, you were also required to show proof of insurance for that business, similar to when buying a house or vehicle.
The last time I bought a car, the dealer called my insurance company as I sat at his desk for proof that I had insurance before I drove off the lot. If I was purchasing a business, chances are I could not start selling gift baskets unless I had coverage.
Hopefully, such a scenario will not become a reality, but if your business is not protected by insurance, don’t you also hope that nothing will ever happen that proves it would have been better to buy it?
Click here to read more about insurance. Then determine if it’s hope or peace of mind that will allow you to sleep at night.
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