Is Wrapping a Challenge For You?
On Monday, during my gift basket seminar at the Virginia Gift Show, I displayed a gift arranged in a tall, three-legged planter.
Its height represented higher perceived value, but what I was most interested in showing was how to wrap a gift with tall, spindled legs.
As with the sleigh basket shown here, you do not have to wrap tall legs or the outside of a strangely-shaped container.
Your wrapping technique, specifically with cellophane because shrink wrap and basket bags don’t qualify in this case, starts with lining the inside of the container first.
The cello drapes down in front and back until you’re ready to surround the entire gift and close the cello on top. Then you fill the container with stiff packing paper. Shred is added, then products are posited inside.
This closure example will soon be available at GiftBasketVideo.com, free of charge to premium and executive Golden Basket Club members.
You’ll also find more wrapping tips at CellophaneWrapTips.com.
Keep this technique in mind the next time you’re challenged with closing a unique container.
Why are Some Baskets Hard to Wrap?
A few years ago, I selected a popular sleigh as the container for gift baskets ordered by a school principal for his staff members.
They absolutely loved the contents and presentation. I was glad to have decided how to wrap the awkward vessels.
The sleigh is shown at Ask The Gift Basket Expert where I explained how to wrap this type of container.
Traditional baskets can also be challenging to wrap, and what about choosing between cellophane, shrink wrap, and basket bags? There’s lots to consider, and best of all, you have numerous options to complete the design.
Here are other oddly-shaped baskets.
This tutorial on choosing between the three wrapping choices provides more insight on which one may be more manageable depending on the basket’s shape.
Cellophane was my first choice, as it probably was for you because it’s the most accessible and affordable material. Shrink wrap and basket bags also have their place. I’m certainly glad these selections exist. Aren’t you?
I’m still a fan of shrink wrapping a basket and adding an overlay of cellophane before it’s shipped. You might opt only for shrink wrap. I know many designers who do.
You’ll find more tips on applying cellophane at CellophaneWrapTips.com.
I appreciate all of you taking time from your schedules for this week-long look at baskets. What questions are still on your mind?
Links to this Week’s Series:
This Week - All About Baskets
Tall Baskets Add Height and Sales Value
Are Fabrics and Sprays on Your Baskets?
Where Do You Buy Baskets?
Which Wrap is Right for You?
Did you immediately invest in a shrink wrap machine when you started making gift baskets, or was cellophane your first choice?
Years ago, the price for a shrink wrap machine and accessories topped the budget. It was incredibly expensive, which is why shrink wrap was a product used solely by large firms.
Thankfully, the cost for these machines is now within most budgets, but before you invest in one, consider this:
You’ll find, as you vary your gift basket design style, that there are times when cellophane is the best option and when shrink wrap is mandatory.
There’s more information about both products and basket bags starting here.
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