I was so pleased when the trunk that’s part of the grand prize in the gift basket business contest arrived. You’ll see its photo on the left.

Its rich, brown color and leather strap trim will make a great addition to your offerings.

Be sure to see the contest information here if you haven’t yet entered.

Years ago, when I invested in my first large trunk, I created an enormous gift with luxury items so that clients knew that both small and large gifts were available at my shop.

If you don’t let clients know about your full assortment, they’ll only come to you for smaller designs. You want them to know the broad range of options you offer.

Gift baskets continue to be in the news as a donation item for needy families. Here’s one of those stories, which includes a photo of 350 gift baskets and the volunteers who made them.

Click on the photo, and another window will open for you to scroll through three pictures of the baskets and makers.

I encourage you to take part in a gift basket donation event in your area. Lending your expertise to worthy causes, especially during the holidays, is a wonderful way to support others. I’m also looking for a local group.

Next week, the rest of the first-place bounty will arrive, and I’ll show you a complete photo of the grand prize.

Shirley George Frazier

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