Focus on Increasing Your Gift Basket Sales
How are your summer sales progressing? If you created plans earlier this year to promote your gift baskets now, sales may be better than last year’s. It’s not an easy task, especially in this economy, but:
1. Individuals continue to buy gifts for occasions from birthday to bereavement. Your smaller mug and container gifts may sell briskly.
2. Corporations are still going after accounts big and small. Gift baskets help them to put their best foot forward. This is a key factor in your promotions to them.
3. Charity events are in full swing, and donated baskets provide you with a way to show off your designs to a new audience.
This week’s newsletter shared other tips to increase your profits now.
This is all good news for you. Move in the direction that makes summer sales spectacular.
Now here’s news from the online gift basket world.
Flora Brown of Gift Basket Business World provides inspiration to start a Web site or give the one you have more impact. Read her blog post, and sign up for her free e-course, which you’ll find just below the article.
I’d be mad at Flora for taking this side picture of me at my California Gift Show seminar had I not shed some pounds the previous month, but we’re still friends, and I’m still a work in progress.
Lorie Obernauer of Apex Gift Foods gives you a heads-up on a new line of holiday table decor. Don’t think you have ample time to order before the holidays; stock goes quickly when the word gets out.
Lorie’s information is right on time for Laura, a gift basket designer who asked me where she can find these and other products. Read her question and answers posted by other designers at Ask The Gift Basket Expert.
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