Classes

How to Find the Perfect Gift Basket Customer

How to Find the Perfect Gift Basket Customer, by Shirley George Frazier. All rights reserved.

I set up my gift baskets at a flea market, and I also put an ad on (popular online selling site), but no one is buying. What do I do?

This question frequently arrives on the discussion board from students in my Start Your Own Gift Basket Business class.

Do you know the answer?

Perhaps you’re in this situation, too.

You love making gift baskets, and you decide to display or advertise them to try and get orders, but no one buys.

Does that mean no one wants what you create? No, and here’s why.

You are not offering your gift baskets to people who are ready and willing to buy!

Just because you aren’t getting sales doesn’t mean you are a bad designer or failure. It means you haven’t explored the best ways to find customers.

The above quote reveals that the designer is trying to sell her gift baskets in places where buyers are not looking for gift baskets.

It also reveals that the designer hasn’t given enough thought about her options.

Students in my gift basket class mention these and similar places to sell, but I persuade them to think bigger and think better.

For example, when you visit flea markets, are you going there specifically to buy a gift basket? Probably not.

In addition, if you see a gift basket at a flea market and want to buy it, would you accept the first price, or would you haggle to buy it for a lower price?

That’s what people do at flea markets. They are quoted a price and then try to get the merchandise for a lower price.

Is that the type of environment you want to be in to sell your beautiful gifts? Do you really want to give them away for a fraction of your time and labor?

I don’t think so.

That’s why flea markets aren’t a good place for gift baskets if you really want to make money, and that’s what I explain to my gift basket business class students.

What I also reveal are the people and places where you not only find sales but also sell your gift baskets at higher prices.

That’s what you really want and why the Start Your Own Gift Basket Business class is so valuable. It saves you:

  • Time when looking for gift basket information. You find it all here from websites to events you can attend and more.
  • Money when looking for foods and gifts at low prices. I even help you find what you’re looking for (yes, I look for you!).
  • Stress caused by trying to sell your gift baskets to people who don’t want them. I guide you to the right customers.

The online class has 12 lessons that you receive in six weeks. Best of all, you can read the lessons at your leisure, and there’s no homework outside of the work you do for yourself.

There’s a demo that you can try before you officially sign up for the class. That’s a great way to check out if online learning is for you. Two thousand students have taken the class which proves it’s a great learning environment!

It’s an honor to welcome new students to the class each month, and when you enroll, I’ll welcome you, too, with virtual open arms and 27 years of experience to guide you to build the successful business of your dreams.

What’s the first question you’ll ask me when you join the class?

Shirley George Frazier
In the gift basket world, all roads lead to Shirley George Frazier, the industry's reigning expert and international authority. Shirley is chief basketologist at Sweet Survival LLC and author of the industry's best-selling books, How to Start a Home-Based Gift Basket Business, The Gift Basket Design Book, and Marketing Strategies for the Home-Based Business. Shirley works with retailers of all size and home-based entrepreneurs to successfully sell gift baskets to their chosen clients. Shirley is also a frequent speaker at events and instructor of the popular online course, Start Your Own Gift Basket Business. Contact Shirley to speak at your event or call 800-640-8521 to schedule a consultation.

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