Congratulations if your business resolution resulted in you stating this phrase:

“This year, I will make more money with gift baskets than I did last year.”

It’s a goal you can achieve, and that’s true for every year. The problem that stops you from making that goal a reality is not taking steps, each and every day, to make new connections that increase revenue.

By March (or earlier), you’re back into the same stagnant pattern you experienced the past year.

  • Lackluster sales
  • No consistent marketing
  • Few, if any, corporate orders

Commit now or go home

If you’re not planning and acting on your plans, you may as well close up shop and sell the remainding inventory for pennies.

I’m not joking.

Achieving success in the gift basket world takes more than statements. You must take steps every day to connect with the target market and convince them that your gift baskets:

  • Grow their businesses
  • Open new doors of opportunity
  • Keep their workforce productive

Education is part of your strategy

Getting into Gift Baskets, by Shirley George Frazier. All rights reserved.

The two courses, Start Your Own Gift Basket Business and Gift Baskets for Fun or Profit, guide you to accomplish what you so passionately proclaimed on January 1.

More courses are planned this year, but these two will get you started, especially since there’s a discussion forum available to connect with me directly for individual guidance.

More support, such as books, DVDs, and website reviews are available as well in the store.

It’s good to proclaim your goals. The question is: how will you make sure you achieve it all?

Shirley George Frazier
In the gift basket world, all roads lead to Shirley George Frazier, the industry's reigning expert and international authority. Shirley is chief basketologist at Sweet Survival LLC and author of the industry's best-selling books, How to Start a Home-Based Gift Basket Business, The Gift Basket Design Book, and Marketing Strategies for the Home-Based Business. Shirley works with manufacturers and retailers to successfully add gift baskets to their current revenue streams. Shirley is also a frequent speaker at events and instructor of the popular online course, Start Your Own Gift Basket Business. Contact Shirley to speak at your event or call 973-279-2799 to schedule a consultation.

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